January 5, 2016

How to Write Web Content for Human Visitors and Search Engines

The idea of blogging is relatively straightforward; short articles which express particular opinions posted regularly, and available for the perusal of any online user who takes an interest in the subject matter.  But, since search engines need some sort of written content in order to create a list of
January 4, 2016

How to Engage Your Readers with Your Website Copy

‘It was the best of times, it was the worst of times…’  The great novelists of the past, like Charles Dickens, knew exactly how to engage their readers from the first line.  But these writers all had the luxury of taking their time reaching a full explanation of their
August 7, 2013

Why am I not getting any / many enquiries in spite of page 1 rankings?

If you are already ranking on page 1 within the Search Engine Results Page (SERP) but not getting any enquiries, you may find some comfort in knowing that you aren’t alone. Having spoken with countless clients over the last 6 years that I have been carrying out SEO, I