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Google Ads Training in London
Google Ads Training
From £250 monthly
No hidden charges, no minimum-term contracts. Rates ex VAT.
Designed for groups of 1 – 3 people
Practical Google Ads training tailored to your team, with clear guidance and support to help you manage campaigns confidently.
From £75 per hour or £450 for a day's training session
Flexible training options designed around your needs, whether you need a focused session or a full day of practical training.
Walkthrough of live campaigns + setup of your own
Get hands-on guidance using live campaigns and learn how to set up and manage your own Google Ads campaigns effectively.
BUILDING BETTER GOOGLE ADS CAMPAIGNS
Our Google Ads training helps businesses and marketing teams overcome common challenges when managing paid search campaigns. We provide practical guidance on campaign setup, keyword targeting, ad creation, bidding and performance analysis, helping you build the skills needed to manage Google Ads more effectively.
- Building effective Google Ads campaigns
- Understand Google Ads campaign structure
- Choose relevant keywords and targeting options
- Create focused and compelling ad copy
- Set up campaigns around clear business goals
- Improving campaign performance
- Understand key Google Ads performance metrics
- Identify underperforming keywords and ads
- Optimise bids and campaign budgets
- Use performance data to improve results
- Managing Google Ads with confidence
- Learn practical campaign management techniques
- Understand targeting and audience options
- Monitor conversions and cost per lead
- Develop a structured approach to ongoing optimisation
- Our Services
BUILD YOUR GOOGLE ADS SKILLS
Is an AdWords course right for me?
Google AdWords may be one of the quickest ways to increase traffic to your site but for most advertisers, this seldom results in much more than a lot of clicks and ad spend but little to show for it in the form of leads or customers.
Essentially, because there’s a conflict of interest – Google’s goal is to get as many clicks as possible which may or may not turn into sales whilst your goal as a Google Ads advertiser is to pay for as few clicks as possible and get the most of it.
So, whether you’re a complete beginner and want to know how to set up your Google AdWords campaign like a professional or have been running a campaign for some time but not getting many sales or enquiries, Flow20’s Google AdWords training course is for youYour Pay Per Click marketing budget needs to generate meaningful business results. High click and impression numbers may look positive in a report, but they offer limited value when those visitors do not become enquiries, customers or sales.
Many PPC campaigns consume substantial budgets without producing enough qualified leads. This can happen when keywords are too broad, targeting is poorly configured, landing pages are ineffective or campaigns are optimised around traffic instead of conversions.
Flow20 is a PPC marketing agency London businesses can work with to develop campaigns focused on measurable outcomes. We examine the full customer journey, from the initial search and advertisement through to the landing page, enquiry and sale.
Our Pay Per Lead pricing model is designed to connect our service more closely with campaign results. Instead of focusing only on the time spent managing an account, we concentrate on generating relevant leads for your business.
Practical + Theory
Flow20’s AdWords training courses in London are unlike most others. In addition to teaching you the basic tools and skills you need to get the most out of your learning experience, you will also see data from live campaigns with 000’s in monthly ad spend to help you get an idea of what a campaign that delivers a positive ROI looks like.
You will not only develop a unique understanding of what exactly goes into high impact AdWords campaigns but also learn hacks and tricks that you can use to help you save a lot of time and wasted clicks.
What you will learn
Although, Flow20’s AdWords training courses are completely bespoke and designed to fulfil your learning objectives, here are some essential skills you can expect to take away
- Creating your ad campaigns and ad groups to include only keywords that are likely to deliver sales and therefore worth bidding on
- Find which keywords are delivering most sales for your top competitors and how to incorporate those in your own Google Adwords campaigns
- Things to check on a weekly and monthly basis to keep your campaigns running more profitably
Whether you’re a complete beginner, an advanced AdWords marketer or simply want us to look at your campaigns and getting ways to improve your ROI, Flow20’s AdWord course will deliver.
- Find your answer
Google Ads Training FAQs
How many Google Ads training sessions will I need?
That will depend on a few factors such as whether you’re a complete beginner or have some prior experience, what your objectives are and how much time you can invest on your own implementing what you’ve learnt from each session.
Usually, during the first session we can give you an idea of how many sessions you may need to achieve your training goals.
There are free Google AdWords training courses available so why choose Flow20? Whilst free AdWords training courses are a viable option if your goal is to simply understand how to use the Google Ads interface, if you’re looking for an AdWords training course in London that is interactive and offers 1:1 bespoke advice relevant to your training objectives then a free course won’t be very effective.
Can you provide an online Google ads training course?
We certainly can.
Flow20 also offers our AdWords training courses via Skype or Zoom and using their collaboration and screen-sharing tools, you can learn Google AdWords from the comfort of your work or home.
Is Google Ads difficult to learn?
Just like any other tool or software, learning how to use it won’t take too long if you focus on understanding the fundamentals well. What you can do with the tool thereafter, the kind of results you can produce with it is of course a different matter.
As long as you’re willing to put in the time necessary to analyse your campaigns, make necessary adjustments and improvements on a consistent basis and keep testing the different elements that make up a campaign, a Google AdWords training course will be worth the investment.
Looking for help with Social Media training? Then visit our Facebook ads training course page.
How much does it cost?
The cost of your course will depend on a few factors such as how many people are going to be present during the training session, whether you wish to have it at our meeting room or your own place of work or home.
You can purchase hours in advance and use them over a period of 3 months.
Here are guide prices:
Google AdWords training at your place of work or home – £130.00 (2 hours) , £280.00 half day (4 hours) or £450.00 for a full day (8 hours).
At our meeting room – £140 (2 hours), £265.00 half day (4 hours) or £450.00 for a full day session (8 hours).
* Rates ex VAT.
What does Flow20’s Google Ads training include?
Flow20’s Google Ads training combines theory with practical learning to help businesses and marketing teams develop the skills needed to manage Google Ads effectively. We cover key areas including campaign structure, keyword targeting, ad creation, audience targeting, bidding and performance analysis.
The training is tailored to your existing knowledge, business objectives and level of experience. Rather than following a generic course, we use relevant examples and practical guidance to help you understand how Google Ads works in real campaign situations. Training can be delivered on a 1:1 basis or adapted to your specific requirements.
How does Flow20 support you after Google Ads training?
