All posts in Website Analytics

Some unique requirements of a Fashion Ecommerce website

Posted on May 7, 2012 at 2:11pm by admin No Comment
Some unique requirements of a Fashion Ecommerce website

At Flow20.com, we have over 4 years of experience creating user-friendly and stylish websites for clients involved in the fashion and apparel industry and although any website we design needs to be easy to use and Search Engine friendly at the very least, when it comes to development, its important to take into account the…

A basic guide to Search Engine Optimization (SEO) of videos

Posted on April 30, 2012 at 7:02pm by admin No Comment
A basic guide to Search Engine Optimization (SEO) of videos

The video marketing revolution is not around the corner but notably arrived and can boast of being one of the fastest growing online marketing channels. Internet users are creating and consuming video content at a substantial rate since it has already proven an effective means of promoting businesses and effectively conveying their message. Video marketing…

If your customers are going mobile, shouldnt you?

Posted on April 24, 2012 at 1:31pm by Shirish Agarwal No Comment
If your customers are going mobile, shouldnt you?

In early 2010, Morgan Stanley predicted the mobile web to become bigger than desktop web by 2015. This actually happened in 2011!The growth potential for businesses who make the most of this emerging trend is far from insignificant. Thanks in part to the growth of tablet devices such as iPad and Kindle, coupled with constant…

Tech milestones of 2011 [Infographic]

Posted on April 8, 2012 at 4:35pm by Shirish Agarwal No Comment
Tech milestones of 2011 [Infographic]

2011 has been a big year for some of the biggest tech brands and technologies.  We put this infographic together to take a closer look at the biggest milestones of them all. Enjoy! ……. Dominance of Android – 2011 was a big year for Google’s Android OS.  Google purchased the initial developer of the software,…

200% increase in registrations – SEO Case Study

Posted on March 30, 2012 at 10:13am by admin No Comment
200% increase in registrations – SEO Case Study

Overview Habilis is a new business providing Lifestyle Management and Virtual Assistant Services to clients across UK, US and Australia. A part of Amnet Systems Ltd (for whom we manage SEO and the website UX),  Habilis  came to us with the goal of helping the company generate brand awareness and increase its revenue via our…

Website Redesign Case Study – PC Repair Lab

Posted on March 28, 2012 at 4:59pm by admin No Comment

Website Redesign Case Study – PC Repair Lab (http://www.pcrepairlab.co.uk) Introduction Based in Leicester, PC Repair Lab provides mobile computer repair services to consumers across the UK. They came to us in enquiring about how our website re-design service can help their business grow and what Flow20.com can do to help. They knew their site was…

Whats going on with Google Maps??

Posted on March 14, 2012 at 5:19pm by Shirish Agarwal No Comment
Whats going on with Google Maps??

Here’s something interesting: Whilst trying to check out a location in New York using Google Maps I found two streets, parallel to each other, yet, the time each of the streets were last mapped by Google’s street view car is almost 2 years apart! Doesn’t that seem a little odd to you? One of the…

Wikipedia website – What makes it so easy to use?

Posted on February 20, 2012 at 9:43pm by Shirish Agarwal No Comment
Wikipedia website – What makes it so easy to use?

I use Wikipedia on a daily basis. Often, several times a day and continue to find it as one of the most complete and up to date sources of information. I also find the site extremely easy to use and have been analysing it to figure out just what it is that makes it so…

5 metrics every online retailer should monitor

Posted on January 31, 2012 at 10:02pm by Shirish Agarwal No Comment
5 metrics every online retailer should monitor

If you sell online, understanding your website analytics data and knowing what to do with it can help in increasing your online sales. I speak to to online retailers often and it seems that the majority of them login to their Website Analytics program to check only the most popular metrics such as No. of…

What most online retailers can learn from Amazon.co.uk

Posted on January 8, 2012 at 6:05pm by Shirish Agarwal No Comment
What most online retailers can learn from Amazon.co.uk

A while ago, I wrote about how you can use upselling techniques to increase your average order value and sales from your E-Commerce website. This got me thinking about Amazon. There aren’t many online retailers who can compete with Amazon in terms of their ability to cross-sell and convert a high number of its visitors…