social signals3
September 21, 2015

The Importance of Social Signals to SEO

How social signals are improving rankings despite being ignored by search algorithms.Certain search engine’s responses to social signals have been up and down over the last few years, and caused a great many SEOs to pay closer attention to the goings on in the world of search than your
offline and online
August 4, 2015

Integrating Your Online and Offline Marketing

Tips on how to achieve unity across all channels of your campaigns.Just like any great band that has broken up and then reunited will tell you – the product of a project should be greater than the sum of its parts.  The same applies to marketing campaigns.  With so
Social Media not working
February 28, 2014

“Social Media isn’t working for us…..”

Every week, we meet businesses who have tried to incorporate Social Media into their marketing mix as a way to grow their business but given up, not having yielded the kind of results they expected.Once, we’ve had some time to take a closer look into their previous Social Media
facebook-fan-pages-1024x375
January 30, 2014

10 Ways To Optimize Your Facebook Page

Most businesses and marketers now understand the importance of incorporating Facebook into their marketing mix and engaging your audience via your Facebook page needs to be something you're doing on a consistent basis. We're guessing we don't need to tell you that. What you may not know however, is that
facebook-advertising

Are Facebook Ads Worth The Investment?

In 2012, Facebook went public and the consequences were catastrophic for stockholders. After only two weeks $50 billion dollars worth of shareholder equity was lost, as many Facebook insiders sold their stock.  Many of the key executives at Facebook thought that it would be more strategic to get out,
Social Media globe
November 11, 2013

Importance of Social Media for any business

Before, we get started, here are some facts about the world of Social Media that you’ll find quite interesting:Every minute, 700 YouTube videos are shared on twitter every minute (Source). Every minute! By 2013, approx. 13% of revenue from the mobile web will be accounted for by Flow20 (Source)Google+ is
Google plus nice image
August 1, 2013

Is Google + worth it?

Since Google + launched in Sep 2011, every few weeks/months you’ll come across reports stating how it’s growing at an astounding rate and that if your business isn't on it, then you’re “missing out”.I’m not so sure…If we take a look at the stats, then Google + has perhaps